First of all, Newbie should learn basic terms about Bitcoin technology. Bitcoin never said to invest on Bitcoin, we people are investing into Bitcoin for good returns. There are many facts about Bitcoin but one of them is people who are holding Bitcoin will make more profit when compared to people who are trading in the market.
I agree that peoples should have knowledge about bitcoin first, bitcoin does not force people to invest. Investing in bitcoin is some kind of strategy used by the bitcoin users to increase their profit. Because having a large investment means having a higher chance to raise your earnings in the future.