Most of the social media users will be interested. most people are now very active on in social networks. definitely among them will be those who want to make money. i believe your project will attract people's attention at least. advertisements and social media are now getting a lot of money to use really well. i think you gonna hit your top.
The project very successfully chose an idea for themselves, they just studied the market and found out what people need now
This is the advantage of social.media market from others.
They focused on social media where almost 90% of the world population are using social media. It will be a mark!

The most important thing is for the team to successfully advance their project forward! They need to constantly evolve!