The VooGlue platform and the  VooGlue App  integrate an ecosystem of artists, galleries, museums, art lovers, investors, a digital fingerprint of a  wall hung artwork  a digital media counterpart and an e-commerce product counterpart. The VooGlue App permanently connects the physical item  to a digital media counterpart , a product counterpart  , such that these elements become permanently connected counterparts, unique to the physical artwork and inseparable from the physical wall hung item. From a user’s perspective, the digital counterparts are accessed simply by pointing a mobile device at the physical artwork hanging on the wall.