If big players get in crypto and all these regulations take place KYC will be normal thing for any serious crypto project. Governments will not accept crypto without knowing who is using it.
I know only two locations with regulated ICOs - USA and Singapure. But question is why ICOs from other locations which not regulated by anyone have requested IDs?
Not regulations ICO only. In news you can see that SEC published some issues about tokens and ICO with DEX or trading platform.
However your question is right but simple. Because everyone is afraid SEC