I read the project but i couldn't understand it very well.so i think it's better that devlopers will explain it more briefly so all people can understand it.And if possible then i suggest you to make one video of Vivid so all people can easily understand this project.
You are right, some people really prefer to watch a short video presentation than reading a lot of details. But having both white paper and video presentation can surely help the easy understanding how this project works.
With all those ICOs projects, it's really hard to be aware about all those different fields that belong to each project, So team should always try to explain the idea in easy way. Anyway for Vivid, I think you already fimiliar with blockfolio app that allow you to track you coins and tokens, Vivid is just like those apps, but with advanced features, plus Augmented Reality which make you able to track your portfolio in amazing way.