In the real world, great ideas attracts the most awesome investors. Steve Jobs did not have any budget when the guy from intel approached him to invest in his idea that was crazy for so many people that he tried to call before that guy showed up. It's great idea and a great team behind it.
That is differnt bro,apple is physical company,nothing connected to the ICOs,he is asking to which would win the project that can pay good bounty managers or a project who has good idea but doesnt have funds to prmote the ICO? budget is one major factor because most of the people will trust a project which has bigger budget allocation to the hunters,investors are mostly getting more interested into a project which has good community support.