hello there, I have a question, how do blockchains and smart contracts may assist the industry to eradicate fraud? I can see everyone talking about the advantages of blockchain systems so I'd like to know how it works.
Hi! Using of blockchain and smart contracts allows to pass only those payments, which underwent quality control and considered as good traffic. It makes the process completely transparent and lets you to make deductions automatically through processing only quality advertising events. Our solution supports the usage of several antifraud vendors to make decisions on each ad event through the consensus for many platforms at the same time, which significantly improves the quality and accuracy of the result.