Ethereum is taking a huge beating, and we've all seen that. It started out at 1.1k earlier this month, but today it fell to nearly $490.

People might argue that ethereum is falling because of BTC, and that's generally true. When BTC falls, it usually takes with it other alts, like eth. But there are certain times when eth skyrocketed while BTC fell – like when BTC was congested and people flocked to eth for their transactions.

But now that bitcoin's transaction fees and speed aren't issues, there's no reason for anyone to flock to eth while btc is falling. So eth falls to the mercy of BTC's drop in price.

But Google's new Ad regulations are directly affecting eth more than any other crypto. Why? Because most scam ICOs are ERC20 tokens. Now that the scammers can't hype up their tokens through Google, they might be dropping their plans. And remember that people have been outward about 90 percent of ICOs being scams. And when there's less ICOs, there's less ICO investors.

Plus, the SEC has launched new regulations and investigations into ICOs, which are also predominantly ERC20 tokens. People are being scared away.

And to add to the FUD, even Twitter is banning ICOs and even crypto wallets. Ethereum wallets are actually more in demand than bitcoin wallets because they encompass a wider variety of crypto due to all the different ERC20 tokens that are on the eth blockchain.

So you have FB, twitter, and google – the three whales of social media all banning predominantly ERC20 token ads. Thus, there's a significant amount of people flocking from eth because the money is leaving.

I believe when twitter comes out officially with the ad ban announcement, we'll see a further drop in eth to about the middle of $400. I think this is a good bottom for Eth. I don't see Eth falling below $350, and if it does, then that's a huge steal.

Eth is still a leading cryptocurrency with its versatile and innovative features. It still attracts legitimate startups to its blockchain given the ease of creating an ERC20 token. And there are far too many legitimate companies built on the eth blockchain.

Eth should honestly be near BTC's price a lot more than Bitcoin Cash. So I feel as though Eth is at least 20x undervalued, but you won't see that value until all this regulation FUD clears.

Once everything has stabilized we should see a clear growth in Eth's price.