Since June, Google has introduced a ban on advertising virtual currencies and related services, including ICO (initial public offering of tokens), exchange of crypto currency, crypto-currency wallets and trade tips, the company said.
my opinion, they will change their position when they realize that the block-chang and crypt entered this world for a long time, this is an evolution, progress ... Yes, this market needs to be regulated, the scam projects are cut off in the beginning...

Google is just a tool for crypto and ICO to advertise. It'll not affect too much to the whole crypto market cause it's not the only place that we can use to promote crypto and ICO, there are a lot of other place we can use to advertise like twitter, Bing, yahoo, youtube,.....If google is really going to ban crypto and ICO ads, it'll be a big chance for other advertising place to develop.
Fortunately Internet is a free resource and there are a lot of spaces in the network where we can freely disseminate this important sector of the online economy, in fact so far I have not seen too many effects before that threat, because despite the efforts of Googlee to monopolize access to information, most of those involved in this crypto universe have endless sources to keep us informed, and spaces like this forum, Reddit, Steemit, Telegram, Discord and many others are full of relevant information, so we do not depend on Google at all to move forward