Ah.

And yes, between the TGE and the launch of the mainnet, the token will be a temporary ERC20 placeholder to give investors some degree of liquidity.  This was chosen because people love to have something they can hold or trade after the TGE, rather than going the Tezos route and giving people nothing but a promise of a token later on.  The actual token will be native EMTQ, running on the Emotiq network, and nothing to do with Ethereum whatsoever.