According to recent recearch, 56% of 2017 ICOs fail. And you know what? That's OK. 90% of startups fail but the rest grow so high that they compensate venture investors 90% loss and provide very high profits.
So the basic rules with ICOs are very simple:
1. Do the research before you invest
2. Diversify, diversify, diversify
3. Ignore news and HODL
great words. even 56% is very big percentage. That means that most of startups, even if they are weak (those 90%) do good preparation before ICO and investors believe in them. This is very good.