What if the project is launched but doesn't take off? Have you weighed up the possibility of it lagging behind the existing leaders?
In an ideal world every startup makes a SWOT, but that's not the case for ICOs, man. No sarcasm, you just weigh up all the possibilities yourself and make a decision - to invest or not invest

It was quite a legitimate question, I think...
I know that I do, but the question is whether they've got a plan B