Do you know if they are currently doing any big promotions except for these pretty random advertisements?
Nope, i think i wont be really effective since their platform is still not fully developed according to the roadmap.
Other projects are doing promotions without any platform at all, so why shouldn't it be effective? Especially now, when they could distinguish themselves from facebook and take advantage of the negative attitude towards facebook..
Well, maybe they decided not to poke the bear aka Facebook and not go full confrontational with their marketing campaign. We will have to wait how this turns out.
Maybe, but I dont see how this could lead to more user, which will know the project.
These advertizements with the plant "saving the earth" and with the rubics cube could be additionally but if they only advertize with this ... good night ...