Well, if effectiveness is what you're aiming for. The most important thing is to know the rules and regulations of the forum. When you follow what's needed of you, you would not have any problems. Next thing to do is to rank up, when you gain a higher level, you also get better chances and more opportunities to join better projects, and in turn, you would also get a better reward for campaigns you join. In a different topic, start your ventures by joining campaigns, they are fairly easy to commit to while earning good profit.