How am i sure 100% that the data transfer towards the company will be safe and anonimous?
They are using encrypted data, so every customers data will be safe because we`re the only ones who have the right keys to decrypt them. Also from my own personal research theres is no middleman involved so the data tranfser will happen strictly between customer and company.
The answer is pretty good but i can help up with more information about that. PDATA`s trading of personal data is based on the blockchain. As the guy before said, blockchains function in a "trust less" enviroment in which guys like us can transact direclty with one another without needing of a middleman in the process. Also our personal data cannot be transferred if we do not give our consent, so that`s that

. I hope this answers your question, have a good one!