I know a lot of people have different reason why the love and embrace bitcoin.
For me the decentralized nature of bitcoin and the thought of being able to send coins to anybody in any part of the word, no third party, no regulation(specific amount), no bullshit is mind blowing.
I like a number of things about bitcoins:
1) No bank or government fees is involved.
2) It is so easy to carry large amount of money. Safety is also cheap.