Haven't seen this one. Seems interesting. An excellent (albeit long) film on the same topic is Adam Curtis's The Century of Self.
Propaganda and 'manufacturing of consent' is everyday. This is not an issue prevalent in USA only. The more people will realise this, the better.
As side note, the individualism of western world has been created (not necessarily intentionally) by social engineering. Libertarianism is as individualist movement as you can get. It would be funny to hear opinions what folks here think being a movement in essence created by propaganda.