INS Ecosystem created 50,000,000 utility tokens that provide access to marketing-related services in a decentralized, token-based ecosystem. These tokens represent a unit of marketing reward for the network and serve as one of the payment methods. The bigger the network grows, the more utility in the token — and the number of tokens are fixed (no inflation in the total supply). As the size of the network and transaction volumes within it grows, this will create huge demand for the tokens.