It seems like there's a new ICO just about everyday or two.  It is very difficult to follow all of them.  I usually look for something in a project that I would actually use in real life and if a token or coin is really necessary to keep the platform going. There is no guaranteed way to protect yourself from the fact that ICO will be a Scam. Not every Creator is counting on that. On the contrary most of the coins created with the hope of a long life, but the people decide to trust them or not