Job-seekers today cant rely on passive methods of job-hunting. You have to meet people and tell as many of them as possible that youre looking for a job (be specific). Take your resume everywhere and give it out to everyone you can. Try informational interviewing, its a highly effective form of networking.
And you have to rely strictly on ads in the newspaper. Also, you have to decide that Internet ads will be the source of your next job. Dont search in only one sphere. Only a small percentage of job-seekers find jobs through either print or Internet want ads. But dont even limit your search just to networking, incorporate every form of job-hunting into the mix.