Reliability of information is an essential aspect of the e-commerce world. If a consumer finds out that there supplier has been unreliable in delivering the item or service on time or even if the item or service was not as described, then they will wish to ensure other consumers are not affected by this issue.
This is key to the blockchain platform that Omnitude wants to have enabled by its plug-and-play middleware. It is essential that it runs this way to ensure all eCommerce platforms can adopt it quickly and entrust their identities into OID protocols.