Briefly remember; The ICO comes from a public offering (IPO) analogy. The name was given to ICO, a kind of mass funding in which entrepreneurs provide initial investment in projects involving electronic money and blockchain technologies. Entrepreneurs are using such methods (ICO) to bypass the process of raising the exacting and regulated capital required by investors or banks. ICO is often compared to "Mass Funding" or "IPO". ICO promises profits to shareholders and investors like the IPO. But he is unlikely to be able to keep his word. Because the product or service you offer is something that has not been started yet. For this reason, it is more similar to mass funding, and the difference is that, unlike mass funding, the investor has a financial interest here. There is also a profit share expectation due to its contribution.