I liked the idea of tokenizing the green power market, but I think this project is not the first one who applied for this idea, you can check Power Ledger, anyway, the competition brings better results for both projects.
Have you decided the exact date of the ICO?
you're right, WePower isn't the first one and isn't even the 2nd. There quite a lot similar concepts, but as for me - this one seems to be the most realistic