i think this project look good beacause have a good team. i hope this project will be success. succes with a hard card = 45,000 Eth for this project.
Yes, the team behind the project believes in hard work and the developers are consistently putting efforts in the project to make the ico hugely successful.
In my opinion, hard cap for this project may be is real "hard cap". I don't any doubt about EngagementToken, but as i follow a lot of project involved advertising, don't have much projects raising over 2 millions dollars.