It look like the ice age for NEM could be behind us, the price seems to be stabilizing.
NEM should be pumping a lot harder actually. TRON is way ahead in market cap which is just fucking crazy. Don't even get me started on the vaporware EOS and Cardano. Sadly this is going to continue until NEM actually sees real world use - that won't be necessary for the other ones because they are only about pump and everyone knows it. Sometimes I wonder how NEM managed to completely avoid the most striking facet of crypto while being the best blockchain around. It is literally invisible and never, ever discussed anywhere. How the hell did NEM blow their PR THAT bad? All they need to do is go and shill a bit in /r/cryptocurrency for a while but they can't be bothered. Mind boggling and very lazy.
Nems performance during this pump has been pathetic. Price and volume was better when coincheck started repaying funds vs now, total market cap was way lower than it is now. Hopefully we will see some positive momentum soon.
I'm very afraid this will be the same story when Catapult releases. Pure P&D not lasting more than 3 days with no lasting gains. This is the precedent the totally inept Lon Wong has set. Unimaginable how they could take something so great and fuck it up so hard. Glad he is gone at least but still no real signs of life or larger communication. They need the momentum BEFORE the release so it has follow-through.
What's your specific proposal here? Shilling on forums isn't a PR strategy.
If you search /r/cryptocurrency for "NEM" you will find it is basically never mentioned outside of the Coincheck hack. Here is a good example from a thread where someone was basically begging for info about NEM not too long ago:
https://www.reddit.com/r/CryptoCurrency/comments/84uovu/nem/If you read the comments in there it is clear most people that would invest have absolutely no idea what it is about. I don't know exactly how but NEM seems to be invisible in the English-speaking world (that's where the $$ is). So shilling in /r/cryptocurrency wouldn't be a bad place to start. Maybe they need more banner ads, puff pieces on websites which are then promptly linked to in elegant ways in Reddit forums that seem organic. Get more press at Coindesk. Yup. Good ol' fashion PR & shilling. I think Lon was very condescending and arrogant - thought he was "better than that." The problem is we are talking about currencies here and while building use cases is all well and good if the coin itself has little value, is basically unknown and/or is not distributed widely enough then this will undermine adoption down the road. Let's face facts: coins that pump get known, ones that don't remain obscure and no one would buy in even if they had the best tech ever. The other problem is like it or not this is a competition for finite capital and resources which could later be leveraged in expansion. So TRON will get one hell of a war chest and could hire a team of programmers to implement whatever they can dream up and have the budget to market and sell it while NEM will be very limited in what they can make happen (TRON is a bad example but apply the same logic to EOS and Cardano and you get the point). I don't see VC firms talking about throwing $100 million at NEM, but they are at EOS.
Basically, NEM being essentially unheard of and unconsidered in the West is killing them and all the other platforms with even half-assed solutions will get adopted and NEM won't for this very reason.
That's fair criticism actually. However, as a long-term strategy, shilling on forums really isn't good for the ecosystem or the coin or the community. That's for quick pump and dump coins. NEM has been around the block for a long time, and the long game is more interesting than abrupt price jumps due to these 'tactics'. However, there is a case to be made for being more in the crypto public consciousness in general via announcements and press releases, and perhaps also engaging with journalists like from Coindesk and give them interesting info to write about.