Actually it does, that is why almost all of the Banks CEO are trying to make statements about the Bitcoins Bubble. Defaming bitcoin, indirectly and directly attacking its reputation.
Of course they hold unto like that, whether its professional or not since Bitcoin is becoming famous and useful for evwrybody in which banks isn't involve, they push a lot of hardwork just to keep in touch with their clients, advertisements, promos, and even package deal was involve for them to catch up but Bitcoin was being used unconditionally by the people and that will be a challenging part for them so tgey were all threatened.