The volume is rising and the price is dropping. How is this possible

I don't understand how come this project is so undervalued. Market cap should be way up, especially now with mainnet launched. How is everyone overlooking this project?
The team should put a little more effort into marketing and social media presence

I believe the marketing is currently at near 0 ..
They close real life deals, that's more important than "marketing".
We need UTN distribution first, then larger exchanges. But both will happen.
It's a marathon, not a sprint.