Unmanned Aircraft Systems Traffic Management (UTM) is a concept to safely incorporate manned and unmanned aircraft into low altitude airspace. It allows drones to fly below 400 feet. UTM concept will provide large market opportunities for large companies and also for those startups. But in order for this to materialize, regulations by FAA should be changed. FAA (Federal Aviation Administration) regulations are the hurdles to full drone deployment in most countries.
I agree. UTM will enable new and larger market opportunities. Implementation of this concept will have a positive impact on aircraft community. But if we are going to use drones for delivery of goods or transporting of passengers, it will likely need to have Certificate with FAA to fly beyond-visual-line-of-sight. Because we know FAA only allow drones within your line-of-sight. And this will cost a company millions of money just to be approved.