The narrative has changed. It used to be Is Bitcoin a scam?
the narrative has never been "is bitcoin scam". and those who have been saying it are still saying the same and nothing has changed about them.
also the price has always been something that people were talking about. for example back in 2012-2013 onward the speculation was about bitcoin reaching $10k and people were saying it is impossible. now that that target is reached we are talking about higher prices.