The xblock wants to increased and have a more clearer rules and regulation to the crypto currencies and its exchanges.
The xbricks wants the cryptocurrency industry to have a good and stong governance to the crypto world.
The name is XBrick. Why was it named XBrick? Maybe because brick means block and crypto currency exchange is based on blockchain? It's good and it's catchy. The company's name is X Blockchain Pty Ltd.
As per my own understanding the letter "x" in the xbrick is the rolenof the project itsel f means exchange and the brick means connection of one the traders based through the block chain technology.