By the end of 2014, BetKing had become one of the most popular crowdfunded bitcoin casinos. In 2015, BetKing had more wagers than any other crowdfunded gambling website (with a total of 400,000 bitcoin, which was almost more than all competitors combined, reports the official website).
How this will impact on the growth of this token still it is struggling to find the way to get stable. I think use case is really important while there is no plan how they will drive the big investors towards this.