I like the idea of creating an ecosystem for mobile developers. gamers and investors alike can join in where they can all play on the one platform. each player creates a profile which allows him access to all types of games. Every hour of playing these games will be rewarded in coins which we can then store on our crypto wallets. 
I agree this project really puts the power in the people's hands. It allows them to employ themselves, giving them full access to a massive range of mobile apps. In addition, it also rewards users for the time they take in the app. The users are rewarded with the ico token which also that gives incentive to investors that the coin will appreciate in value.. count me in!