I believe price depends on demand and supply . The more demand with low supply results more higher price and vice versa. Is there any way to increase the demand of bitcoin in the current market situation that would uplift the price if Bitcoin?
As long as bitcoin hype will continue, then surely the demand for this will increase.
Aside from hype or expected price increase in the future, merchants accepting bitcoin also plays role in terms of "demand". Im not sure how you look at the current market situation but we don't have to worry about getting an increase of demand today. Let it grow automatically and soon you will see a great result.
Just hope that big companies truly hugs using bitcoin in the future. If that will happened, expect a sudden price pump due to lots of buys whether to ride the hype or used bitcoin as a normal currency.