Gox just touched 1.2 USD/mBTC...
no it didn't. Also stop with dumb mBTC. We don't say google costs 1mUSD.
EDIT: Now it did.
mBTC is for miliBTC or one thousandth of a bitcoin.
Indeed, we don't say that google costs 1mUSD that would be 0.001 USD.
But people do say that google costs 1k USD per share. If the share of google would be say 22 543 USD, people would say it is 22K USD.
I think using mBTC is smart.