well, they are already listed in quite a few exchanges and I think they did not get enouch feedback from traders, this is why they organize a new airdrop. I doubt that this will success.
It got listed on poor exchanges, I can't find this Token on Coincapmarket and I don't think traders buy any token before check it on Coincapmarket. Airdrop only increase sell orders, but it's good to get more followers on social media.
I guess they did not do well in ICO, so they don't have any token holders. They did airdrop to increase this number to 600+ holder. biteBTC airdrop alone generated 400 holders, which happened 5 days ago, and still happening.
https://etherscan.io/tokentxns?a=0x297b79fe04691363bb9a74acc1414c7d80ebea2b&p=4Airdrop = increase token holders (maybe future buyers).
They claim that ICO got only $800k (about 16,000,000 COI at $0.05, + bonus) but circulation is 800mil+.
they sent 700mil + to mercatox to dump.
https://etherscan.io/token/0x8a1a9477a710d470575b1da335e524b27e8091ab?a=0xf824a1fe90c2c14ec0c7c3bc6e98d62aca0d2bb8Good luck to everyone