I agree with what you said. New people are not stupid. They are not going to buy $1000 dollar bitcoins or $500 dollar bitcions, when they were just $13 earlier in the year. It yells Ponzi scheme and scam all over it.
That's why I have been saying all long that mBTC should be made the basic unit. Most of the people don't want to buy a digital currency which is currently trading at $ 1K. But they'll be more tempted if one unit of it is priced less than the USD.