I also think that 3000 eth of soft cap is a reasonable amount. Its not that big and I think it will be enough to start the development of the project. I think that cryptoflix team should give more visibility of the amount raised, maybe a counter, sometime it even motivate investors, cause they can be afraid without the visibility of amount raised.
3000 Eth is a really easy target for this project, it's less than 2 million $ at the current Ethereum value. I've seen way worse projects that have raised bigger amounts of money, even over 10 million $. So this project deserves to reach higher values.