For such ICOs, I think the opportunity for prices to return is quite difficult. If I have such a case, I think I should sell to earn a certain amount of money that I can get, or if I still have someone who wants to buy the crypto.
He didn't mention what is the % of his loss. 3000$ can be 90% of his investment or just 10%, we don't know that.
If his loss is more than 75% of his investment then it's better to gamble and hodl. If his loss is less than 50% then he should sell and save at least some of the money.