Phone verification is awesome. Electronic bills are starting to be the norm in Sweden so not needing to scan a proof of residence rocks! Thanks.
Although I wonder how this verification can be enough? There has to be a lot of anonymous phone contracts so knowing the customer posseses a number is not really proof of identity?
Justcoin are sneaky, they spring the address verification on you when you click "Withdrawal > Bank".
BTW, will this affect Justcoin?
http://www.reddit.com/r/Bitcoin/comments/1ss8ut/bitcoins_fail_currency_test_in_scandinavias/