Following such giants as Facebook, Google and Twitter, Snapchat has officially announced its ban of ICO advertising on its platform.
Twitter is reported to plan to implement the announced ban in the coming weeks. There is no final confirmation, nevertheless, it is said that its ban will be also applied not only to ICOs ads but also it will affect cryptocurrency wallets and exchanges with some exceptions.
Will the price fall again?
I didn't know there were ICO ads on snapchat, but I guess it was bound to happen (especially to "protect" the younger audience that uses that platform from being scammed). Although I understand the ban (as a protection method since there have been so many ICO scams), I have said this in the past, most of those ads are targeted. I never saw crypto related ads (ICOs, exchanges, wallets, etc.) until I became involved with crypto. If I google crypto related news, ICOs, etc. then ads I get are crypto oriented, just like when I look for hotels, or flights, the ads I will get are those. Rather than banning than entirely, they should establish better filters.
I do hope this doesn't affect prices once again. People are responsible for what they do, and before investing / buying anything you should do your research (just as easily you could get scammed purchasing a World Cup travel package from an ad).