It's very important that they have value in that they're SOLVING AN ACTUAL REAL-WORLD PROBLEM!

Take my new favourite upcoming ICO, PlaceToRent, tackling the problems of the global rental industry. There are four main problems which are in serious need of addressing: Outdated platforms, fragmented and inaccurate data, a lack of transparency and efficiency, and intermediaries incentivised to negotiate higher rates in order to boost their commission.

Here’s where PlaceToRent shines: their innovative solution allows the addressing of these issues- on a global scale- and for the first time ensure a seamless, transparent and secure rental experience for all actors involved.

But how is this possible, and why has this not been achieved before? As we know, the recent advancements in blockchain and related technologies has opened up a world pf possible innovative solution to some of the world’s most crippling, and most restrictive real-world problems. PlaceToRent is utilising such technology in order to revolutionise the global rental industry to their vision; PlateToRent has designed a decentralised rental platform, powered by blockchain technology, smart contracts and utility tokens- their PTRT token to be exact.

So, specifically how is the utilisation of such technologies combined in this innovative decentralised platform going to bring the industry into the 21st century? PlaceTorent’s solution will allow for the real-time settlement of transactions, which provides reliable data and reduces risk for all parties involved. Smart contracts allow for the mitigation of the risks of fraud, abuse and manipulation as they are inherently secure, transparent and can not be abused.

This is exactly the type of innovation blockchain is best suited for, and PlaceToRent is my new favourite project to watch develop for sure!