Goldman Sachs has a chart that shows the daily volatility of Bitcoin vs. other investments such as WTI (West Texas Intermediate or oil), Gold, the S&P 500 and a few others. Bitcoin has been much more volatile than any of the other assets. This is good for traders (as long as they know what they are doing) but is mentally tough for longer-term investors. If this continues I believe it dampens demand from a wide range of investors.