In 2014 a charity-driven challenge emerged ALS Ice Bucket Challenge. It challenged people either to donate $100 to the ALS, or to otherwise douse themselves with a bucket of ice-cold water while filming themselves as well as making a smaller donation and tagging three others with the same provocation. In few months this challenge raised $220 million dollars and gathered over 1 billion views on YouTube. As the dare propagated, it tagged various celebrities and people with large numbers of social followers, causing the challenge to grow in a viral manner. People became interested in these challenges and until 2018 we already had 16 viral challenges that raised well over $1 billion dollars and gathered over 300 billion views. PROVOCO is a platform that will revolutionise the whole social challenge industry and will help you earn unreal amounts of money while doing these or creating different challenges.
