I also can't see why it could be wrong to launch an Alpha of a product before the ICO. Most projects don't have anything to show at this stage, they have fancy ideas and 50 pages long whitepapers. Some have an MVP or a click dummy and a ton of marketing materials. A working product is so rare in these days and really should be appreciated. I mean, everyone can make pretty powerpoint slides. Plus isn't the money from the ICO supposed to finance the development of a product? I'm really at a loss here and I don't get why the proof in form of an Alpha version of a product could be considered a bad thing  Huh