Let me give you one other example of what we intend to do (if we get enough responses for the analyses to be meaningful):
Lets assume everyone only does it for the money, we could still differentiate investors according to their decision making. Some inform themselves about projects and invest for money. Others inform themselves about bonusses and potential revenues (not about the ICO's technology) and invest for money. Others don't inform themselves at all and only follow hype.
Tha would also be a pretty interesting finding.
We also have an item in there of whether people invest in ICOs when the price of BTC/Ether is high OR low. This is actually an interesting question as either answer would suggest that ICOs should occur depending on the price of BTC/ETH.