at the end of the day, it depends if a token has intrinsic value which gives investors confidence to hold on to it. Projects like Menlo One rarely get attention here, but I am very much convinced that it will very soon gain mass adoption being the first ICO marketplace ever created. This is a link to an interview of Menlo One's CEO discussing details of the project https://www.youtube.com/watch?v=Rw1QBpBYE6o