Really strange why all of a sudden the name is being brought up.
I read about this app on a reddit post from the Cryptocurrency reddit and overthere they said the exact same thing about the name.
However nobody in the past has complained about the name before.
Personally I think the name is Genius especially since these bytes are the units and its also a very technical name.
The reason why Raiblocks changed its name to Nano is because Raiblocks was actually a pretty bad name and the publicity did wonders for that coin.
What are you talking about, since the beginning people have been complaining that the name needs work. Instead they've spent two years now promoting this name with minimal traction and most of the people who were originally complaining have long given up on Byteball. The majority of people think exactly like the posters on reddit, not like the people in this thread.
Keep an eye on the download count of the app for iOS and you'll soon see what a waste of time this all is without a better name.