I think that social media will be the most important part of Worldcoin development. When Scharmbeck will be fully implemented the staff will try to add WDC to as many online shops,merchandise services, and so on as fast as possible.They will sent emails to online shop owners which will sound like that: We are Scharmbeck  the leading online provider of Worldcoin cryptocurrency financial services and we would like to talk to you about a business opportunity we want u to implement WDC as payment method for your business , the implementation will only cost u...xxx( a few bucks).WDC is a  cryptocurrency(link) with description(blazing fast speed....) we currently have 20000 registered users on our forum , 100k likes on facebook(link),50k followers on twitter(link) where your business will be promoted.
Every business owner will be like : Ok wtf is WDC , but he will take into consideration 100k  virtual clients and free publicity with low cost and  more likely to say yes than no. Every business where wdc get accepted will increase our numbers and wdc will reach other business at this point a fast growing snowball its starting to role and it will change the face of financial services for ever.So please promote wordcoin to all ur friends on Facebook ,Twiter, Linkedln and become part of future.

May your Christmas be filled with joy and happiness. Best wishes for now and the coming year.