I agree with you there, and that was my first thought when they asked us to list....but the exchange did look pretty and like it had promise.
Well to be honest, that website looks shit and poorly optimized as well. And their website template smells like Cryptsy
Moreover, look at their twitter followers. Those 13.2k followers are all from their bounty campaigns who doesn't even know what BiteBTC actually is. Heck, they don't even know what trading is! LOL. Always fact check on new exchanges that pop up all of a sudden. Hope you learnt from your mistake.