It's not only about Bitcoin but also about many different assets. People tend to buy Bitcoin even though they don't understand cryptocurrenncies or they don't even bother to read about them. People panic right now because its price is constantly decreasing without any particular reason. Don't focus on the price, focus on the technology.
really, they did not learn about blockchain technology first.
they tend to be only tempted by the great benefits that are pledged by bitcoin. and in the end they are confused when bitcoin prices suddenly decline.